ABOUT

VANISHING HANGER®

is a playful digital solution that gives brands the tools to own the customer relationship, maximize organic engagement, build brand loyalty, and drive conversions.

OUR TWO-FOLD SOLUTION

VANISHING HANGER® technology empowers the DRESSING ROOM, our brand plug-and-play tool, and STYLE SHOP, our social marketplace. With the DRESSING ROOM and STYLE SHOP, we help brands own, engage, and retain the customer today and tomorrow.

THE DRESSING ROOM

The DRESSING ROOM is our brand plug-and-play tool that integrates ecommerce shopping and social sharing on a brand’s website. Each brand has their own, individual DRESSING ROOM that embeds into their ecommerce platform.

THE STYLE SHOP

STYLE SHOP is our social marketplace, which allows customers to shop and style a brand’s products alongside other brand products they love, want to purchase and share with peers. The STYLE SHOP brings customers and our brand partners together in one space.

A Sound Platform

With experience creating customized strategic solutions requiring proprietary licensed and open source builds, we know the quality that comes with expertise. So we collaborated with a team of developers and a team of data analysts that are experts in the retail space, having built and scaled several well-known luxury retail applications and analytics platforms.

The Company

In the age of scattered loyalty, we built Vanishing Hanger® to create personalized, interactive and engaging customer experiences for every brand.

Who we are

We are experts in bespoke ecommerce platform integration, delivering upscale, strategic and technological services for proprietary, mid-level and enterprise clients.

What we do

For over 3 decades, our team has helped brands and retailers transition from print authorities to digital disruptors. We've created platforms and products that elevate their digital identities, help them better connect to their audiences, and enhance their user experience.

Our Founder

Debbie Kiederer Circle

Debbie Kiederer is a veteran of the retail industry with more than three decades of experience repositioning luxury and premium consumer and media brands in the digital space with strong global ecommerce strategy, implementation and program management expertise. She founded Vanishing Hanger® to empower brands by creating a more playful, personalized, and social way to shop. In 2019, she was a finalist at New York Fashion Tech Lab for Vanishing Hanger®.

She is also the founder of ChalkDust Consulting, a strategic online consulting practice founded in 2001, that quickly developed a client list of Fortune 500 companies in the beauty, fashion, luxury consumer products, consumer electronics and media companies, wellness studios, promotional, marketing and advertising agencies, not-for-profits, and start-ups space.

 

Debbis is also Mentorship Chair for (Entrepreneur’s Organization) EO NYC and President elect for 2021. She co-chaired EO’s Regional NYC Global Student Entrepreneur Awards, with a global winner in 2019.

Debbie has been named one of the top 25 women to watch in luxury for 2015, and retail disruption in 2017. She is a founding member of the Digital Innovation in Marketing Advisory Council at the Fox School, Temple University, where she mentors a yearly Capstone project. Additionally, Debbie is a member of Cosmetic Executive Woman (CEW) and The International Women's Leadership Association.

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